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According to the World Travel & Tourism Council (WTTC), the U.S. remains the popular alternative for buying holidaymakers, as revealed at Virtuoso Travel Week, happening in Las Vegas, from 13 to 18 August. “Retail tourism is a thriving market segment of the Travel & Tourism sector in the U.S.”, stated WTTC President & CEO, Julia Simpson, throughout her participation on the occasion in the present day.
The joint analysis collaboration between WTTC and the Hospitality and Tourism Research Centre of The Hong Kong Polytechnic University, in collaboration with The Bicester Collection, will probably be printed on 7th September throughout an occasion happening at La Roca Village, a part of The Bicester Collection, in Barcelona, Spain.
According to the report, in 2019, retail tourism was price US$178.2 billion, equal to six% of the Travel & Tourism sector, and may signify greater than 15% in some locations. Historically, retail tourism has been ignored by researchers; leading to restricted knowledge for journey suppliers to plan and make investments strategically.
The newest report by WTTC seeks to appropriate that, offering helpful insights into individuals’s buying habits when touring, reminiscent of out-of-town retail locations; the newest tendencies in retail tourism, reminiscent of sustainable retail, and the immense potential it holds for locations and companies.
The newest knowledge revealed by the worldwide physique names the U.S. as the most important contributor of retail tourism to GDP in 2019 (US$34.7 billion). Despite the challenges posed by the COVID-19 pandemic, the U.S. retained its main place in 2020 with US$17.5 billion and continued to develop in 2021, contributing US$23.9 billion to the nation’s economic system via retail tourism.
Julia Simpson, WTTC President & CEO, stated: “For hundreds of thousands around the globe, buying is one among life’s nice pleasures. The pandemic impacted each journey and retail industries severely, however because the world reopens, this report reveals how the retail expertise can turn out to be a journey too.
“Our latest findings on the U.S. reinforce its allure as a shopping mecca, highlighting the vital role that retail tourism plays in the country’s Travel & Tourism sector.” Governments that incentivise this retail section with tax-free buying have seen tourism revenues growth. Countries just like the UK that scrapped tax-free buying have seen guests transfer to different international locations like France or Italy, depriving the UK economic system of essential export revenues.
In Paris, retailers have thrived since France set a three-day VAT rebate window for purchases exceeding €100 in 2019, with The Bicester Collection witnessing a dramatic spike in Paris visits, surpassing London because the UK phased out its VAT refund scheme.
The upcoming WTTC report seeks to offer a complete overview of retail tourism, overlaying retail habits, rising tendencies, and the challenges and alternatives that the sector faces. By incorporating insights from sector specialists, teachers, and practitioners, the report gives a holistic perspective on this very important market section.
This pioneering analysis will even embody suggestions for each the private and non-private sectors, aiming to information locations in attracting new guests, incentivizing retail tourism, and fostering sustainable development on this sector.
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